Face-to-Face: The future of Facial Recognition on Events

Face-to-Face: The future of Facial Recognition on Events


Skills planners talk about the current explore and you will coming prospective out of facial-identification tech within occurrences, away from pattern studies in order to customised services and you may gamification.

Imagine walking up to a java barista at an event and one which just has an opportunity to request a favourite Chai teas latte, the fresh new barista welcomes you by name and you can requires you for those who will love their Chai iced or beautiful. Could it possibly be magic? Nearly, told you Cate Banfield, knowledge provider structure & strategy at the BCD Conferences & Events.

“Facial-detection technologies are where you could personalise the big event feel as part of your,” Banfield said. “Implementing technology such AI otherwise chatbots is enabling knowledge stakeholders in order to manage really customised experiences that provide a feeling of surprise and you may glee together with the possibility to streamline numerous products and functions of a conference.”

Facial-detection app may also recognise attendee feelings and you will award them because of it. Banfield gave the brand new exemplory case of the biennial Ultimate GM Huddle fulfilling within the Orlando in 2016, where Hampton Accommodations hitched which have agencyEA which will make good vending machine that used facial-identification technical to dole away “smile swag.” More 700 attendees lined up along the about three-day event showing their “Hamptonality” to own a way to win enjoyable honours. Read more